Optimove & Exchange Solutions Integration
Delivering highly personalized experiences and fostering long-lasting customer loyalty
Description
Exchange Solutions delivers Loyalty and Customer Engagement Solutions for Retailers through Smarter Loyalty Programs, Individualized Offers, and Website Optimization.
Key Features
Data Synchronization (Batch Data Processing)
Leverage Optimove, Exchange solutions and Snowflake’s data share to transform transactional history and customer data into deep insights. Gain a deep understanding of customer behavior to optimize your campaign segmentation and targeting.
Real-Time Event Streaming
Capture customer actions (consent, member enrollment) and gain instant updates regarding customer behavior. Optimize your marketing efforts based on real-time updates.
Update Customer Attributes
Efficiently update customer attributes in real time via API to enable precise segmentation and personalized messaging per customer attributes and segments.
Engagement Channels - OptiMail
Recover lost transactions and drive revenue by delivering personalized transactional emails to customers with critical information to complete their transactions, using Optimove’s ESP (Email Service Provider).