# NGX
> NGX is a leading Brazilian iGaming technology provider with over 14 years of experience and an all-in-one platform built in-house. Through its partnership with Optimove, NGX operators can access advanced CRM, AI-powered personalization, audience segmentation and automated marketing capabilities,

Canonical page: https://partners.optimove.com/integrations/ngx
Marketplace: Optimove Partner Ecosystem
Last updated: 2026-08-30
Logo: https://assets.partnerfleet.app/y9z8yy3j5hw4b4tb8ma80crqfsxo

## At a glance
- Partner Type: [Technology Partners](https://partners.optimove.com/t/partner-type/technology-partners)
- Partner Category: iGaming Platform
- Industry: Gaming
- Region: Latin America
- Website: [ngxbrasil.com](https://ngxbrasil.com)

## Call to actions
- **Request Integration** — submit the contact form on https://partners.optimove.com/integrations/ngx

## Overview
NGX is a leading Brazilian iGaming technology provider with over 14 years of experience and an all-in-one platform built in-house. Through its partnership with Optimove, NGX operators can access advanced CRM, AI-powered personalization, audience segmentation and automated marketing capabilities, helping them accelerate go-to-market and strengthen player engagement, retention and lifecycle strategies from the early stages of their operations.

## Features
- **Centralized Player Data & Segmentation** — NGX operators can connect their platform infrastructure with Optimove’s CRM Marketing technology to centralize player data and create dynamic audience segments based on player behavior, enabling more relevant and targeted engagement strategies.
- **Automated Multichannel Campaigns** — The partnership enables operators to automate and coordinate campaigns across multiple channels, including email, SMS, push notifications, in-app messages and instant messaging, helping teams deliver consistent and relevant communications throughout the player lifecycle.
- **AI-Powered Personalization & Retention** — Optimove combines data, artificial intelligence and automation to identify engagement opportunities and support next-best-action strategies. This allows NGX operators to personalize interactions, strengthen player relationships and develop more effective retention strategies.
- **Faster Go-to-Market** — By reducing the steps required to connect NGX and Optimove technologies, the partnership helps operators accelerate implementation and incorporate CRM, engagement and retention capabilities into their operations from the beginning.

## About Us
NGX is a Brazilian iGaming technology provider with over 14 years of experience and headquarters in Campina Grande, Paraíba. Its all-in-one platform is developed entirely in-house and supports sports betting, casino and other iGaming products. NGX focuses on flexibility, innovation, security and compliance, supporting operators in regulated markets with customizable solutions, integrations and specialized multilingual support.&nbsp;
